The pandora jewelry saleJewellery cow bead may seem an unusual choice for a gift given in the name of love, but with its cute features and delicate construction it has proved a massive hit over the recent Valentine’s season. But perhaps that is not surprising given the cultural significance of the animal. The cow as a revered symbol has special significance in a number of religions. From the bulls of ancient Mesopotamia to the Aueumbla, the primeval cow of the Norse creation myths, cows have a special place in the culture of many places in the world. Changes in diets have also put cows in a protected space. The growth of vegetarianism, for instance, has given Western consumers pause for thought as they grill their burgers or steaks and has contributed to the rising concern for animal welfare. This rise in concern has also led to an increasing interest in the welfare of farm animals with a concentration on free range and organic food being driven by chefs and consumers alike. The trend for improving the quality of life for animals has its origins in the worlds of films and literature.
Everything from dogs to chickens have pandora princess ring rose goldbeen imbued with human qualities and values. Mice have been particularly receptive to the celluloid-inspired make over, from Mickey Mouse to Itchy, the mouse featured in the ‘cartoon within a cartoon’ in the hit US television show The Simpsons. The singing cows used in adverts for a number of dairy companies and various other cartoon and literary representation have also helped to anthropomorphise these creatures in to our bovine favourites. Of course the real reason for the cow bead’s popularity lies with the beauty of the Pandora jewellery bead itself and its fine construction from 925 hallmarked Sterling Silver. The details specified in the bead by the Danish designers behind the fashion line, and implemented in its specialist manufacturing plant, mean that this playful item appeals to people of all ages.
pandora necklaces salejewellery beads have proved a global phenomenon with exports from their base in the Scandinavian city of Copenhagen to the four corners of the globe. Key export markets for the company have been Europe and North America with growing sales in countries such as Russia, where Pandora opened their first ‘Concept Stores’ in 2010. The driving ideal behind the concept stores is as deceptively simple as the cow bead itself, and therein lies it appeal: to provide Pandora shoppers with a sophisticated environment in which to buy a large range of Pandora Jewellery. The stores offer more than other stockists, offering a wider range of Pandora products. This has become more important as Pandora has grown to be more than a label of goods and has become a ‘full on’ global brand with a unique proposition to consumers. The concept stores have a key role in growing and sustaining demand by offering a full shopping experience equivalent in style to those enjoyed by shoppers in designer clothing boutiques. Whatever the reasons behind its impressive sales, the Pandora Jewellery Silver cow bead is clearly a firm favourite with discerning jewellery buyers across the UK and increasingly around the world.
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